The House Bunny

Zeta Tau Alpha denounces “The House Bunny” movie

INDIANAPOLIS--Zeta Tau Alpha Fraternity for women expresses dismay that Columbia Pictures and Happy Madison Productions have released the feature film called “The House Bunny.” This movie depicts a sorority called Zeta Alpha Zeta and refers to its members as “Zetas” and its facility as the “Zeta House.” The chapter house shown in the movie has the word “ZETA” above the door in the turquoise, one of the official colors of the Zeta Tau Alpha Fraternity.

The Fraternity is the exclusive owner of the registered trademarks “Zeta Tau Alpha” and the Greek letters “ZTA”, and has been consistently using the term “Zeta” and “Zetas” to conduct business for 100 years. The Fraternity believes that the use of “ZETA” in the film is improper and confusingly similar to ZTA. Zeta Tau Alpha is working with legal counsel to add “Zeta” to its registered trademarks.

“We regret that the production and distribution companies have chosen to release a movie that portrays collegiate fraternity and sorority life in an offensive and inaccurate manner,” said Zeta Tau Alpha National President Laura Ladewig Mauro. “We wrote a letter of protest to both companies but have received no response.”

Zeta Tau Alpha was founded in 1898 at the State Female Normal School (now Longwood University) in Farmville, Va., and has 147 active collegiate chapters and more than 195,000 members worldwide. A member of the National Panhellenic Conference of Greek women’s organizations, ZTA develops members’ leadership, academic and service skills and annually provides over $275,000 in scholarship grants to its members. ZTA is a leader in programming for the prevention of alcohol abuse and hazing. Our award-winning new member education program focuses on loyalty, responsibility, service, leadership and commitment.

Since 1992, Zeta Tau Alpha has championed the cause of breast cancer education and awareness. Think Pink!® is a registered trademark of the Zeta Tau Alpha Foundation. ZTA is a member of the Susan G. Komen For the Cure® Million Dollar Circle and co-sponsors with Remax of the Survivor Program at more than 100 Races for the Cure nationwide. ZTA alumnae and collegiate chapters have led Yoplait’s Save Lids to Save Lives® program for the past two years, collecting over 300,000 pink yogurt lids for breast cancer education. Since 1999, our members have teamed with 23 of the 32 National Football League teams to host Think Pink! ® events outside of stadiums on October game days.